Cyber Monday is a popular day that follows the other popular discount day, Black Friday. Cyber Monday is the biggest day of the year for online shoppers and the amount of people who are using the web to buy things using discounts may actually be in for a shock. This is because many times when you are shopping online the websites that you are using are tracking your spending data and keeping it in their systems. There are also apps that do the same thing as they track what you have bought and can even sometimes read your personal data and even track your location and send coupons to you based on it. This technology was found at a Macy’s in Manhattan that tracks the customer’s exact location in the store and sends them info on products they are near. Some people are really disturbed by the idea that their shopping habits could be being tracked online while others are ok with the idea and are willing to make that sacrifice in order to get the discounts that they are looking for. Congressman Steve Israel thinks that people should have the option to opt out of having your shopping patterns traced and says that a bill to pass this is under way in Washington. He feels that being that you can opt out of things such as telemarketing calls; you should be able to opt out of having your shopping info tracked.
My
personal opinion is that I don’t mind having a few things tracked and actually
see it as beneficial. To be able to be
given the chance to buy something at a discount and on top of that be told on
an app that the item is near me definitely increases my chance of wanting to
purchase it. I think that the exchange
of your privacy may be a little too much to ask for the average person, but I
am very liberal when it comes to these things.
I am willing to go forward with the technology that allows this. However, I think the option to opt out should
be available because to force people to just give away their information isn't
right and is an invasion of privacy. I
believe that one day this technology will be more accepted, but as for right
now, the world simply isn't ready for it.
Maybe in a couple decades.
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